[Evangelism] Re: tuneup marketing sprint

Christopher Johnson cjj at ifpeople.net
Mon May 11 03:28:45 UTC 2009


On Sun, May 10, 2009 at 10:29 PM, Gabrielle Hendryx-Parker <
gabrielle at sixfeetup.com> wrote:

>
> Hi Chris, and all on the list:
>
> A new "Tune-Ups" event subsection has been created at:
> http://plone.org/events/plone-tuneups
>

Sweet - thanks!

>
> Please visit it to get information about past and upcoming Tune-Ups.
> Or go to http://plone-tuneup.ning.com/, the official website for Plone
> Tune-Ups.
>
> This coming Friday, we are planning on having a marketing Tune-Up on
> the following topics:
>  * Put together a final list of all upcoming events Plone should be
> represented at (include as much info as possible: booth fee, admission
> ticket, expected number of exhibitors and attendees, etc.)
>  * Finalize the Plone logo usage guidelines
>
> As a reminder, we have scheduled a short conference call to coordinate
> our upcoming Friday Marketing Tune-Up work on WEDNESDAY, MAY 13TH at
> NOON EDT.
>
> Chris, do you think you can make the pre Tune-Up call to elaborate on
> the Plone-salesforce.com work you want to do, and how it relates to
> promoting Plone in general?
>

Uhh...I have an auto-added event on Thursday, and I thought that's when the
meeting was. Wed. is my 10 yr anniversary with Tirza and I'm not scheduling
any meetings :).

Basic idea is that:
- in nonprofit space (but beyond that too), Plone+salesforce.com is a killer
app and has the chance to build awareness about Plone (since we're the only
ones with this kind of integration). It's basically Act Now or Be Obsolete
(ie when Joomla and Drupal catch up, we won't get the attention). So the
window is probably less than a year to really get the word out there.
- salesforce.com is a good complement to the things Plone doesn't do well
(ie relational db work and email communications, etc)
- nonprofits can get salesforce.com for free, which makes it very
compelling, and since salesforce.com has such brand visibility, it could
help us to be associated (and boosted by their efforts).

I'm happy to meet with anyone on Thurs who wants to talk about the
salesforce.com marketing initiative.

-chris


>
> Thank you,
> Gabrielle
> --
> S i x  F e e t  U p ,  I n c .  |  http://www.sixfeetup.com
> Phone: +1 (317) 861-5948 x601
> gabrielle at sixfeetup.com
> ANNOUNCING the first Plone Immersive Training Experience | Sept.
> 10-11-12, 2009
> http://www.sixfeetup.com/immerse
>
>
>
>
>
>
>
>
> On May 10, 2009, at 4:47 PM, Christopher Johnson wrote:
>
> > Hi all,
> >
> > I'm planning to work on Plone-salesforce.com marketing during the
> > Tune Up marketing time on Friday. A couple items/suggestions:
> >
> > 1. Can someone (Gabrielle?) put a permanent place on the plone.org
> > site that talks about (a) what tune ups are and (b) where to go for
> > info on them (this is suggestion based on lots of unhelpful noise in
> > google searching for info on tune up).
> >
> > 2. Can you let me know when that page exists so I can figure out
> > where to go for the next Tune Up :D
> >
> > We had some great progress at the NTEN conference on booth presence
> > as well as opportunities with the Salesforce.com Foundation. I'm
> > going to work to keep that going and invite anyone who wants to join
> > in to participate on Friday. Feel free to let me know if you plan to
> > participate so we can plan some overlapping collaboration time.
> >
> > Cheers,
> > Chris
> >
> > --
> > Cofounder and CEO
> > ifPeople - Innovation for People
> > t: 678-608-3408 x16
> > www.ifpeople.net
> > blog.ifpeople.net
> >
> > >
>
>
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-- 
Cofounder and CEO
ifPeople - Innovation for People
t: 678-608-3408 x16
www.ifpeople.net
blog.ifpeople.net
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