[Evangelism] Plone elevator pitches

Calvin Hendryx-Parker calvin at sixfeetup.com
Tue Mar 3 13:59:13 UTC 2009

Don't forget that we have some already here to build upon:


There is a whole threaded discussion of them here.


On Mar 3, 2009, at 8:22 AM, Jordan Baker wrote:

> Hello everyone,
> At the Plone Conference DC sprint we continued working on coming up  
> up with materials for Plone elevator pitches.  Eventually it would  
> be great to create some text and video pitches for Plone.
> But first we need some discussion on the "message".
> A pitch like this is designed to be short <=2m for times when you  
> don't have long to make a favorable impression and build some  
> interest.
> Word of mouth is one of the best ways to influence decision making.  
> So let's help make sure Plone has an easy-to-explain and consistent  
> message in this medium as well.
> Before we start writing though let's get some ideas flowing about  
> who needs information about Plone, what their values are and how  
> Plone can fulfill those values.
> Target Roles: Developers, Managers, Web Admins, any others?
> Target Sectors: Government, Enterprise, Non-Profit, etc., others ?
> Help answer these questions for the roles above:
> For <sector>/ group :
> 1. The top pain points they face are ...
> 2. Plone provides these solutions for that pain: ...
> 3. Plone also provides these things which people value:
> 4. Some people say bad things about Plone which we will address:
> 5. The outcome we want is (eg download, ask for more info, etc):
> Your help is requested to develop answers to these questions for as  
> many roles/sectors as possible.
> I will summarize the results in the Plone Marketing pages.
> Thanks,
> Jordan.
> _______________________________________________
> Evangelism mailing list
> Evangelism at lists.plone.org
> http://lists.plone.org/mailman/listinfo/evangelism

S i x  F e e t  U p ,  I n c .  |  http://www.sixfeetup.com
Phone: +1 (317) 861-5948 x602
calvin at sixfeetup.com
ANNOUNCING the first Plone Immersive Training Experience | Sept.  
10-11-12, 2009

More information about the Evangelism mailing list