[Evangelism] Value proposition and positioning

Dylan Jay djay at pretaweb.com
Tue Dec 29 13:02:48 UTC 2009

On 29/12/2009, at 9:32 PM, Karl Horak wrote:

> You might want to take a look at the
> http://www.coactivate.org/projects/plone-marketing/summary Plone  
> Marketing
> Project  at Co-Activate.

Not sure that wiki reflects the current state of things.
There is a closed door marketing committee consisting of Mark and  
Julian I think that was announced at the Plone conference. I'm not  
sure how often they meet or where the decisions from that goes. There  
is the marketing plan which has been posted [1]

There was a meeting about marketing issues at the Plone conference  
this year and my take on that was that there was a lot of hope from  
everyone that this new committee would provide leadership on how to  
market plone, positioning and help organise us volunteers into doing  
something effective.
So you I guess you should talk to Mark Corum.

[1] http://plone.org/foundation/marketing-workspace/plone-marketing-plan-2009

> --Karl
> ejah wrote:
>> I got the strong impression from going through this list and other  
>> docs
>> that we are having trouble with our positioning and value  
>> proposition.
>> Maybe I missed some relevant documents, can then someone please  
>> provide me
>> the pointer?
>> I would like to help develop both for us. Would the forum be the  
>> place for
>> that?
>> Cheers,
>> Ernst
> -- 
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