[Plone-com] Naming variations

Wyn Williams heywyn at gmail.com
Thu Sep 6 20:10:17 UTC 2012

Hash: SHA1

Enterprise" annoys me as a marketing term,

Its not a marketing term. as such, it is a class.

But should be used in marketing, you don't hear car sellers going on
about the Ferrari road car :)



On 09/06/2012 11:08 PM, Alex Clark wrote:
> On Thu, Sep 6, 2012 at 1:02 PM, Wyn Williams <heywyn at gmail.com>
> wrote:
> I have made some comments around but will leave this here.
> I really think we need to refer to Plone not as a CMS but as an
> ECMS - that is what Plone is, that is that class it is in (although
> off center we can of course point out its suitability for small
> businesses / ngos etc)
> Drupal is a crappy cms that gets used (and ends up causing major 
> headaches) as an ECMS but is outclassed by us by a mile.
> We are not really competing at the lower levels so can we agree to 
> start using the naming convention ECMS in documents and content
> for the most part please ?
> Names are very important and form associations, small to mid
> levels get to use Enterprise class systems for free YAY ! mid to
> high level business don't want a CMS they want enterprise class
> systems.
>> +0 I don't think I'd ever protest a rebranding from Plone CMS to
>> Plone ECMS, but I probably wouldn't like it because:
>> - "Enterprise" annoys me as a marketing term, though not quite
>> as severely as "solution". In the following phrase: "Enterprise
>> Solutions", the term  "solutions" annoys me more than
>> "enterprise" :-) - The term CMS is a bit dated these days. Just
>> glancing at Sharepoint, they call their product "Collaboration
>> software for the enterprise". I'd be happy just ripping that
>> off.
>> Alex
> Wyn
>> _______________________________________________ Starting point:
>> https://plone.org/community/teams/plone.com-development Trello
>> collaboration: 
>> https://trello.com/board/plone-com/50465ecb7f12337f5e230dd6 
>> Staging site: http://plonecom.netsightdev.co.uk/ Code:
>> https://github.com/collective/plonecom-buildout 
>> _______________________________________________ Plone-com mailing
>> list Plone-com at lists.plone.org 
>> http://lists.plone.org/mailman/listinfo/plone-com

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